Why Porsche Placed a Bet on Front-Engine Sports Cars

When you hear the word “Porsche,” what car do you think of? Of course it’s the 911. However, Porsche owes much more credit than it is given for the front-engine 944 and 928. Why’s that?

In the mid-1970s, Porsche executives were imagining a vastly different future for Porsche than where it is now. The rear-engine 911, was in their eyes, a flawed and rapidly aging design. They started developing two front-engine cars to replace it. What were those cars? the 924 and the 928. My grandfather owned a 924 at one point, but that’s a story I won’t tell now. Anyways, back to the point. We all know that the future those Porsche executives had planned out didn’t happen. The 911 still remains in production, and is a true masterpiece of automotive engineering and design. However, the 924 and 928 played a vital role in Porsche’s storied history.

The front-engine cars, especially the 944 , were the knight in shining armor for Porsche in the 1980s. They certainly stumbled with the slow, VW-derived 924, but they had a truly runaway success with the 944, which was what kept the 911 in production. In my eyes, it was unfortunate that the big, V8-powered 928 never really caught on with Porsche’s intended audience, but it has gained somewhat of a cult following in the past 15 years or so.

While the 928, and 944 are dearly departed, their spirit lives on, albeit in a different form. The 718 Boxster/Cayman occupy the same space that the 944 did. One can make the case that the 928 was reborn as the Panamera.

What about the 924? While it’s popular for budget track day enthusiasts, it never became as popular as the 928 and 944. Even though it had a VW engine, Porsche was in charge of developing the head for the engine. They played around with a 16-valve head, which meant it had four valves per cylinder (two intake, two exhaust), a turbocharger (which made the 924 quite formidable on a windy road), among other things.

This is a 1976 Porsche 924. You can definitely see the VW design in it, right?
This is a 1976 Porsche 924. You can definitely see the VW design in it, right?
The Porsche 944 was just a 924 with a bigger engine and better suspension. It was aimed at cash-rich, young professionals who wanted a nice sports car. It sold in droves.
The Porsche 944 was just a 924 with a bigger engine and better suspension. It was aimed at cash-rich, young professionals who wanted a nice sports car. It sold in droves.
This is a 1991 Porsche 928 GTS. It had a V8, lots of power, and I think, might have been the ultimate iteration of the front-engine Porsche sports cars born in the mid-1970s.
This is a 1991 Porsche 928 GTS. It had a V8, lots of power, and I think, might have been the ultimate iteration of the front-engine Porsche sports cars born in the mid-1970s.

Vintage Look, Modern Rubber

Chances are, if you own a Porsche, or have owned one, it’s still being enjoyed. Porsche estimates that 70% of all of their cars are still on the road. If you have an earlier-model 911, chances are you’ve gone through more than one set of tires.

Porsche, the ultimate automotive perfectionists, believes that not just any tire will do for your 1974 911S 2.7. Porsche collaborated with Pirelli to create a whole new line of tires inspired by the original original-equipment (OE in car-people speak) offerings, but with modern technology. Porsche/Pirelli went a step further and properly tuned the tires to the specific vehicle generation they’re offered for.

What’s so cool about that? A lot, actually.

The tires are designed to look like the originals in profile design and looks, but meet the requirements for modern tire performance. Porsche and Pirelli have created 32 tires for model years 1959-2005, for models including the 356 (B and C), Boxster (986 generation), and 911 (G model, 964, 993, and 996 generations). The tires will also be available for front-engine models including the 924, 928, 944, and 968.

How did Porsche and Pirelli create the tires? The team used a rubber mixture and additives used in modern tires to offer greater grip and rolling resistance. Classic Porsches are a hoot and a half to drive, and these new tires should only make them two hoots to drive!

Former world rally champion and current Porsche test driver Walter Röhrl helped tune the tires. “The driving properties in the early years were not as full or balanced as they are today. The new generation of tires is more fitting than ever to the driving style of a challenging sports car.”

Every one of the newly developed classic tires will feature the quality seal of Porsche, along with the “N” certification designator that identifies them as special Porsche release tires. It’s a bit of a stringent process to earn that designation: the tires have to go through testing to fulfill 33 very strict criteria before release.

If you would like to purchase these tires, you can buy them from any Porsche Classic Center.